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Penn State Wrestling

Penn State Wrestling Hiring NIL Director

Photo by Penn State Athletics: Cael Sanderson

Penn State has the best wrestling program in the country. Cael Sanderson’s empire might be the best anywhere in college sports.

With 11 national titles in the past 13 seasons— the latest coming this past March, where PSU won the team title by a record 100 points— it’s fairly hard to imagine things getting any better.

Well, now, Penn State’s beefing up the department with the three letters that have become a dominant part of college sports in the 2020s: Name, Image and Likeness.

Earlier this week, a job listing came up on Penn State’s job board for a wrestling Name, Image and Likeness director. confirmed through a university spokesperson that this is a new role.

Here are some of what the job entails, per the listing.

  • Provide administrative support for NIL fundraising and educational efforts.
  • Build relationships with external constituents including but not limited to business leaders, donors and cooperate sponsors.
  • Collaborate with the Penn State wrestling alumni network in fundraising efforts as well as events for athletics and team partners.
  • Maintain effective communication with donors, university partners and external partners.
  • Assist the student-athletes with navigating NIL opportunities as well as help educate them on compliance and university policy. Serve as a liaison between student-athletes and external constituents.
  • Track all incoming NIL gifts, pledges, and donations from supporters of Penn State wrestling.
  • Ensure compliance with university, NCAA, and relevant NIL regulations.
  • Promote and support wrestling with sports camps.
  • Assist student-athletes with career development and placement as they work through and with NIL partners.
  • Assist the head coach and assistant coaches with all aspects of recruiting to include but not limited to travel, host for prospective students, as well as their guests.

Penn State wrestling has done just fine in the NIL era. But having a face of that specific department felt like an inevitability, and it looks like that face will be in Happy Valley soon.

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