James Franklin says every week is the Super Bowl and always stresses the 1-0 mentality.
Twitter actually did Franklin a favor when it expanded to 280 characters, so he can mention the opponent more frequently in his weekly tweets.
Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana, Indiana!!!#WeAre
— James Franklin (@coachjfranklin) October 18, 2020
Some people snicker at Franklin for never calling any game a big game, but in all honesty, that approach works perfectly for the coach at Penn State.
Cory Giger explains why.